Book Now: Engineering & Manufacturing Marketers’ Meet-Up 2024 Tickets, Wed 9 Oct 2024 at 12:00 | Eventbrite

Lunch

12:40 – 12:45

Introductions

Ailsa Anderson (EMN)

12:45 – 13:15

Effectively communicating your commitment to ESG

Samantha Vassallo (Horizon Works)

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Insights from Horizon Works plus engineering and manufacturing best practice

13:15 – 13:45

Discussion

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Opportunity to talk in more detail with your peers about the expert examples and establish clear targeted and focused personal actions

13:45 – 14:00

Feedback Time

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Outline of personal action plans

Engineering & Manufacturing Network (EMN) in partnership with Horizon Works, is hosting regular peer to peer specialist networking events for those working in marketing, sales, PR and brand within the engineering and manufacturing sectors across the North East of England.

Time: 12.00 – 2.00pm

Venue: Horizon Works HQ, NE23 7RZ

Ticket Price: Free

At this event, we’ll be focusing on communicating your Environmental, Social, and Governance (ESG) strategy and activities.

Effectively communicating your commitment to Environmental, Social, and Governance (ESG)

Many companies invest time and resources into building and implementing their ESG strategy – but neglect its communication to internal and external audiences. And that’s a mistake.

When more and more companies are wishing to partner with businesses who demonstrate a commitment to responsible environmental management, social responsibility, and good governance, a lack of ESG visibility can hold back growth – and lead to lost opportunities.

And in an engineering and manufacturing environment where competition for talent is fierce, communicating ESG is vital: employees, especially millennials and Gen-Z, often prefer to work for companies with a strong ESG focus. Demonstrating your ESG values can also improve employee engagement, morale and retention.

Horizon Works will examine how businesses can develop messaging around ESG, convey their commitment to it, and guide attendees through the channels and tactics through which will have the most impact on external and internal audiences.

There’ll be advice on PR, social media, content and internal communications, and ideas that delegates can take back to their companies.

Horizon Works will also be hosting a group discussion, and there’ll also be lunch, networking and plenty of our great coffee to enjoy!

Watch this space for future sessions on:

Measuring & understanding your digital marketing carbon footprint – date tbc

Peer to peer activity is proven to:

• Improve understanding – when you explain a concept to someone else, you have to think about it more deeply and in a different way. This can help you to better understand the concept yourself – the power of thinking out loud!

• Increase motivation – you are often more motivated to learn when you are working with others and creating a sense of camaraderie.

NB: This event is open to members and personal invitations from the Engineering and Manufacturing Network.

If you make, manufacture or engineer products please choose the Engineering and Manufacturing Company ticket

If you deliver or sell services into Engineering and Manufacturing, please choose the Service Company ticket option.

Please – only one ticket per person and only book if you intend to attend. Thanks

Book Now: Engineering & Manufacturing Marketers’ Meet-Up 2024 Tickets, Wed 9 Oct 2024 at 12:00 | Eventbrite