
EMN Member ROAR has launched a new ChatGPT Ads Launch Programme for B2B businesses looking to explore this emerging advertising channel.
The 90-day pilot gives businesses expert support from initial strategy and account set-up through to ongoing campaign management and analysis. At the end of the programme, ROAR provides a clear recommendation on whether to scale, adjust or stop the campaign.
As artificial intelligence continues to reshape the way businesses find information and make purchasing decisions, EMN Member ROAR is helping organisations explore a new frontier in digital marketing with the launch of its ChatGPT Ads Launch Programme.
The programme has been developed for B2B businesses that want to be among the first in their sector to test advertising opportunities within ChatGPT. Designed as a 90-day pilot, the initiative will initially be limited to just 15 companies across the UK.
ROAR’s programme provides a structured approach to evaluating the effectiveness of ChatGPT advertising, combining strategic planning, campaign setup, ongoing management and performance analysis. Participating businesses will receive an onboarding process, a discovery and strategy session, full account build and setup, weekly campaign management, and monthly review meetings with ROAR’s paid advertising team.
At the end of the trial period, participating companies will receive a clear recommendation on whether to scale, refine or discontinue their advertising activity based on the results achieved.
The management fee for the programme is £600 per month plus VAT, while businesses retain full control of their advertising spend by paying their budget directly to OpenAI. ROAR then manages and optimises the campaigns on their behalf.
For manufacturers and engineering businesses looking to stay ahead of the curve, the programme offers a practical opportunity to explore how AI-powered platforms are influencing buyer behaviour and digital engagement.
With places limited, businesses interested in participating are encouraged to register their interest early through ROAR’s dedicated programme page.
As AI continues to become embedded in everyday business activity, initiatives such as this could provide valuable insight into how emerging technologies may shape future marketing and customer acquisition strategies.